The Skinny Bakery

Case Study

The Skinny Bakery approached Brand Relations as they were looking to rebrand their healthy, guilt-free baked goods. We rebranded The Skinny Bakery range and in addition designed their new packaging. The range is available to buy in the likes of Whole Foods Market, Selfridges and to order through Marigold Health Foods.

These baked goods are low in calories, fat and sugar. This is achieved by using fun ingredient alternatives such as low fat yoghurt and tofu. The flavour options include: Coconut Bites, Flapjacks, Chocolate Pearls, Beetroot Pearls, Sweet Potato Brownies, Double Chocolate Meringue Cookies, Chocolate Chip Cookies and Gingerbread Men.

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