By Richard Horwell, the owner of Branding Innovations Energy drinks first hit the market in post-World War II Japan and were popular with truck drivers and shift workers who relied on the explosive mix of caffeine, vitamins and sugar to stay awake. By the end of the 1980’s, thanks to clever marketing, one energy drink originally known as Krating Daeng, …
Case Study: Actiph
[vc_row][vc_column][vc_column_text]Actiph is the UK’s first high alkaline, ionised water with a ph 9.0+ and offers hydration and a refreshing taste. Branding Innovations in 2017 launched Actiph in the UK Market. We immediately secured key listings and was able to give Actiph the momentum and initial push it much needed. We also provided Actiph with consultation in regards to production and …
Can O’Water: Brand Relation’s Launch of Can O’Water
[vc_row full_width=”stretch_row”][vc_column][vc_column_text] Can-O is natural spring water and sparkling spring water in a can with a resealable & a ring pull top or a resealable top. Their product is an infinitely recyclable alternative to plastic bottles as if you recycle your can, it will be back on the shelf in as little as 6 weeks. When Can O’Water approached us …
Wild Leaf: Branding Innovations launches new Premium Craft Mixers.
Wild Leaf Drinks and our team here at Branding Innovations have created premium craft mixers perfect for any premium spirit. While working with Wild Leaf Drinks, our team has turned an idea into a reality doing everything from recipe development, product design, marketing, social media, and overall strengthening the company branding to be ready for a UK launch in November …
Packaging Design For Snacks Case Study: Mezete
Branding Innovations entirely redesigned & rebranded the Mezete Range for a UK and Europe Market Launch. We have teamed up with Mezete, a hummus and dip brand from Jordan, to rebrand their delicious products for the UK and European markets!
Tribal: BR creates striking design and branding
Branding Innovations brings North African flavours to life with Tribal Marinated Beef Strips Design & Branding. Tribal is a spicy beef jerky inspired by North-Western African flavours that are unlike anything else of the snack market!
Launching a new food or drink brand
Launching a new food or drink brand onto the market can very much depend on your budget, this is where a business plan is very important. So many times I have seen entrepreneurs spend all their budget on an exhibition, based on promises from the sales team of big-name buyers attending.