Press

Articles in the Press by Brand Relations
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Why ingredient labelling on alcoholic drinks is essential

Published 10th February 2022 in NE Connected

A new voluntary e-label scheme developed by CEEV and SpiritsEUROPE was recently launched to encourage wine and spirit producers to display nutritional information, calorie content, allergens advice etc. on their bottles.

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Why ‘Novel’ Is still a no-go in the UK

4th February 2022 in Food and Beverage Networker

In contrast to the United Kingdom, the USA and Canada find themselves at the vanguard of a revolution that has resulted in a booming appetite for food products containing novel foods with health benefits.

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Why Alcohol-free Spirits are the Emperor’s New Clothes

Published February 2022

Zero alcohol beverages have been growing in popularity over the past few years. Research from the 2021 Lumina Intelligence Low2No Alcohol Report (published June 2021) shows that 30% of young people are actively making the decision to avoid alcohol.

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Hard Selzters; Has the bubble burst?

Published 25th January 2022 in NE Connected

There has been huge interest in hard seltzer category (also known as hard sparkling water, spiked seltzer, or alcoholic seltzer) over the past couple of years in the UK.

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Hard Seltzers; has the bubble burst?

Published 25th January 2022 in Business In The News

There has been huge interest in hard seltzer category (also known as hard sparkling water, spiked seltzer, or alcoholic seltzer) over the past couple of years in the UK.

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The Costs Of Marketing A New Food & Beverage Brand

Published 13th January 2022 in Business Mondays

Planning and cash are essential for the success of any new Food & Beverage (F&B) product. Paying upfront for everything and then waiting up to 90 days for the payments on anything you might sell can create a huge black hole in your cashflow.

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