Tribal Marinated Beef Strips Design & Branding
Tribal is a spicy beef jerky inspired by North-Western African flavours that are unlike anything else of the snack market! Brand Relations has worked hard to help this product come to life from a single idea to a fully realized product with strong branding, positioning and marketing.
The office has been busy pushing boundaries of what branding is and working to innovate this product to make it competitive in the meat snack market and enjoyed by the consumers.
Tribal Marinated Beef Strips are a new form of spicy beef jerky inspired by Kilishi which originated in Hausaland, Nigeria in Northwestern Africa centuries ago and are still loved and enjoyed today. Tribal have created beef strips that are low in fat, high in protein, and have no artificial colours or preservatives. Using the best quality of ingredients and spices like peanuts, paprika, chilli, ginger, and of course beef, Tribal delivers a spicy beef jerky, unlike any other snack (not for the faint-hearted).
Tribal is a spicy beef jerky inspired by North-Western African flavours that are unlike anything else of the snack market! Brand Relations has worked hard to help this product come to life from a single idea to a fully realized product with strong branding, positioning and marketing.
The office has been busy pushing boundaries of what branding is and working to innovate this product to make it competitive in the meat snack market and enjoyed by the consumers.
Tribal Marinated Beef Strips are a new form of spicy beef jerky inspired by Kilishi which originated in Hausaland, Nigeria in Northwestern Africa centuries ago and are still loved and enjoyed today. Tribal have created beef strips that are low in fat, high in protein, and have no artificial colours or preservatives. Using the best quality of ingredients and spices like peanuts, paprika, chilli, ginger, and of course beef, Tribal delivers a spicy beef jerky, unlike any other snack (not for the faint-hearted).
Our team at Brand Relations has turned this idea into a commercially viable product with striking branding and strong positioning. Firstly, we worked on their packaging design and has created an eye-catching design that fits the theme and message of the product giving Tribal marinated beef strips immense shelf presence. We have also created social media outlets for the brand to provide strong photos of the product and continue to tell the story and amazing qualities of Tribal.
“Our team at Brand Relations has turned this idea into a commercially viable product with striking branding and strong positioning.”
Online, we have also designed and created a website that aligns with Tribals brand and is simple to navigate and detailed to provide all information potential clients and companies may need. We are getting ready to launch Tribal marinated beef strips into the on-trade and off-trade. We will be using all our unique and valuable resources to ensure this product will be a success across multiple channels in the UK and Europe.
Be on the look-out for Tribal in-store and online soon!
